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Hustle Harder, Hustle Smarter

ebook
1 of 1 copy available
1 of 1 copy available

NEW YORK TIMES BESTSELLER

For the first time, Curtis "50 Cent" Jackson opens up about his amazing comeback—from tragic personal loss to thriving businessman and cable's highest-paid executive—in this unique self-help guide, his first since his blockbuster New York Times bestseller The 50th Law.

In his early twenties Curtis Jackson, known as 50 Cent rose to the heights of fame and power in the cutthroat music business. A decade ago the multi-platinum selling rap artist decided to pivot. His ability to adapt to change was demonstrated when he became the executive producer and star of Power, a high-octane, gripping crime drama centered around a drug kingpin's family. The series quickly became "appointment" television, leading to Jackson inking a four-year, $150 million contract with the Starz network—the most lucrative deal in premium cable history.

Now, in his most personal book, Jackson shakes up the self-help category with his unique, cutting-edge lessons and hard-earned advice on embracing change. Where The 50th Law tells readers "fear nothing and you shall succeed," Hustle Harder, Hustle Smarter builds on this message, combining it with Jackson's street smarts and hard-learned corporate savvy to help readers successfully achieve their own comeback—and to learn to flow with the changes that disrupt their own lives.


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    • Kirkus

      May 15, 2020
      The successful rap artist and media mogul reflects on surviving the streets of Queens, New York, blowing up in the 2000s hip-hop scene, and now thriving in the executive boardroom. "I've managed to make it to the top twice," writes Jackson, popularly known as 50 Cent, who distinguishes himself from the gangster persona he adopted "in order to help deal with the chaos and insanity that I saw all around me growing up." After semiretiring from a generation-defining hip-hop career (more than 30 million albums sold worldwide), his transition into Hollywood with the hit drama series Power landed him one of the biggest deals in premium cable history. Jackson's previous book, The 50th Law, co-written by 48 Laws of Power author Robert Greene, was a bestseller; here, the author emphasizes the maturity and growth, as well as the ruthlessness, that come with "moving in corporate America." Through nine interrelated principles--fans will know he survived being shot nine times--Jackson lays out a key framework for improving one's personal and professional lives. While the Machiavellian-esque advice (see "how to influence others," "maintain control") may read a little rehearsed and rehashed, what promises to keep readers intrigued are the scintillating short stories that reveal the advice's utility. The author has consistently made headlines through the detailed advertising of the behind-the-scenes lives of celebrities. Indeed, that is one of the lessons: "How To Control the Conversation." Just like his rhyming, Jackson is adept at delivering a big punchline, such as his call to embrace honesty: "Whether you're the boss, a partner, or just a worker, you have to create an environment where people can be honest about their character with you. Otherwise, you're going to build unsustainable situations. That's what ruined Ja Rule's career." Savor the celebrity gossip and push through to the lessons of one of hip-hop's most successful businessmen ever.

      COPYRIGHT(2020) Kirkus Reviews, ALL RIGHTS RESERVED.

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  • English

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